Sunday 20 March 2011

Dunstanburgh Castle

Dunstanburgh Castle Long Exposures by Alex Nichol (1/2)


Total waste of a journey up to Dunstanburgh Castle yesterday morning. Firstly, I was unaware that the castle itself was a 40 minute trek from the nearest car park, so I missed sunrise altogether and only just caught a glimpse of magic hour.



To make things worse, the tide was way out by the time I got to the North side of the castle so there were precious few of those famous black boulders in the surf for a good long exposure shot. I had to walk miles out to get a shot with even a few rocks in the water - this was the only one I got.



I also discovered that Dunstanburgh Castle is yet another of those uninspiring landmarks along our coastline that only really comes to life through an ultra-wide angle lens. I love the simplicity of my single 50mm prime setup, and really don't want to be buying more lenses, but sometimes it's difficult to create a dramatic image with such a pedestrian focal length!



EXIF: 50mm : f/16 : 122secs : Canon EOS 5D Mark II : Carl Zeiss Planar T* 50mm f/1.4 : Lee 0.9 ND Hard Grad : Lee 1.2 ND : Lee Big Stopper

 





Dunstanburgh Castle Long Exposures by Alex Nichol (2/2)


The second of my disappointing shots from yesterday's trip to Dunstanburgh Castle. I was so uninspired by the castle itself, I decided to call it a day and home with only a single half-decent shot on the card, despite having woken at 4am specially to shoot it.



On my way back, I saw this submerged gate in a flooded field that looked quite interesting. There were no great compositions to be had, as the landscape around the pond was so awkward and cluttered (I would have liked to have isolated it) and most the of the viewpoints around it were cut off by the water - I need some waders!



The best I could do was to use my hard grad to black out the mound behind it, and make the most of those lovely magic hour highlights. Unfortunately the shot was pretty much ruined by the horrible flare right across the middle (which I couldn't see on the LCD at the time). Looks pretty interesting nonetheless.



EXIF: 50mm : f/1.8 : 8secs : Canon EOS 5D Mark II : Carl Zeiss Planar T* 50mm f/1.4 : Lee 0.9 ND Hard Grad : Lee 1.2 ND : Lee Big Stopper

 



Click on any of the photos to see them full-size against black, and please do leave a comment below if you like the photos.

Tuesday 8 March 2011

Designing the emotional user experience

I was reading a blog post recently by a member of our Riff Raff web design team, Richard Powell posing the question of whether user experience design is an emotional or logical discipline.



I thought I'd share a story that I felt was quite appropriate, and that will hopefully add some subtle shading to a fascinating topic. It's a story that helps us to understand how human beings make decisions, and how important it is to cater for both the emotional and logical side of any customer experience - either online or off. Apologies if you've heard it before.



Sunday 6 March 2011

Whitburn II: The Revenge

Whitburn Long Exposures by Alex Nichol (1/6)


I got off to a bad start this morning, leaving my battery pack in the charger at home - so I missed sunrise altogether. Thankfully, by the time I arrived in Whitburn, the tide was on its way out, and I had a clear path round to the arch.



EXIF: 50mm : f/16 : 182secs : Canon EOS 5D Mark II : Carl Zeiss Planar T* 50mm f/1.4 : Lee 0.9 ND Hard Grad : Lee 0.2 ND : Lee Big Stopper

 





Whitburn Long Exposures by Alex Nichol (2/6)


Unfortunately, when I got there, I wasn't impressed. It's not nearly as dramatic in real life as it is in some of the photos I've seen on Flickr - I guess it's amazing what an ultra-wide lens can do to a dull subject!



EXIF: 50mm : f/16 : 91secs : Canon EOS 5D Mark II : Carl Zeiss Planar T* 50mm f/1.4 : Lee 0.9 ND Hard Grad : Lee 0.2 ND : Lee Big Stopper

 





Whitburn Long Exposures by Alex Nichol (3/6)


As you've no doubt figured out, I didn't bother with the arch after all. Through my Zeiss 50mm, it's dull as dishwater, so I wandered down towards the surf to get some nice, milky long exposures.



EXIF: 50mm : f/16 : 202secs : Canon EOS 5D Mark II : Carl Zeiss Planar T* 50mm f/1.4 : Lee 0.9 ND Hard Grad : Lee 0.2 ND : Lee Big Stopper

 





Whitburn Long Exposures by Alex Nichol (4/6)


Despite the retreating tide, the sea caught me off-guard and I almost lost all of my equipment. A huge wave came from out of nowhere, and swallowed me up to my knees, sweeping my backpack and filter case up with it!



EXIF: 50mm : f/16 : 192secs : Canon EOS 5D Mark II : Carl Zeiss Planar T* 50mm f/1.4 : Lee 0.9 ND Hard Grad : Lee 0.2 ND : Lee Big Stopper

 





Whitburn Long Exposures by Alex Nichol (5/6)


I managed to hang onto my camera with one hand, and run like hell towards the higher rocks. My backpack and filter case were bobbing around in the swell, about to be pulled back out to sea.



EXIF: 50mm : f/16 : 91secs : Canon EOS 5D Mark II : Carl Zeiss Planar T* 50mm f/1.4 : Lee 0.9 ND Hard Grad : Lee Big Stopper

 





Whitburn Long Exposures by Alex Nichol (6/6)


Thankfully, I managed to gather everything up and climb up to dry land. I'm seriously looking into a waste-pack style bag now, so that I don't have to leave anything lying around on the rocks!



EXIF: 50mm : f/16 : 190secs : Canon EOS 5D Mark II : Carl Zeiss Planar T* 50mm f/1.4 : Lee 0.9 ND Hard Grad : Lee 0.2 ND : Lee Big Stopper

 




Click on any of the photos to see them full-size against black, and please do leave a comment below if you like the photos.

Friday 4 March 2011

An iterative approach to UX design

So all great web design projects start out with that spark of unbridled genius. You're so convinced that your latest inspiration will be the answer to all your marketing prayers that you funnel your budget into it with gusto.



You spend weeks with a reassuringly expensive design consultant sculpting the perfect user experience from top to bottom, safe in the knowledge that it'll work. You're not sure how, but it will.



You share your vision with stakeholders who make enthusiastic noises, and push the project eagerly into production. After months of development, the finished site is unveiled to your waiting public. Then nothing happens.